Vision

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OPERATING 50,000 FRANCHISE STORES AROUND THE WORLD by 2025

Genesis BBQ Group was founded in South Korea in 1995, with a vision to be the best chicken franchise restaurant business in the world. These efforts have been led by founder of Genesis BBQ Group, who dreamed since childhood of becoming an entrepreneur and CEO. Together with a team of business development professionals, food scientists, real estate developers, creative designers, and more, the founder and the Genesis team have committed themselves to an overarching philosophy: that business should be about providing tasty & healthy food and services that not only the best quality and truly convenient, but that actually help make people happy, as well!

Chairman's Message

Thank you so much for your interest in the bb.q chicken franchise program.

I am truly motivated by the opportunity to help our franchise owners find the meaning of life and,
further, to bring happiness to their families and neighbors.

Hong Geun Yoon

Founder of Genesis BBQ Group